CConversations: Lisa Mok, Co-Founder of Lune 1860
WELCOME TO CCONVERSATIONS — PRESENTED BY
THE CC EDIT
where we connect with fellow creatives and innovators to discuss entrepreneurship and the pursuit of creative ENDEAVOURS.
In this CConversation we connect with Lisa Mok, a Toronto-based creative director and graphic designer who serves as the visionary behind Lune 1860.
In the world of entrepreneurship and creative endeavors, there exists a space where imagination meets reality, where aesthetics are not just admired but celebrated, and where moments are not just lived but transformed into lasting memories. In this world lives Lune 1860, a haven for those seeking the extraordinary in the everyday.
In this CConversation we connect with Lisa Mok, a Toronto-based creative director and graphic designer who serves as the visionary behind Lune. Join us as we delve deeper into Lisa's world, exploring immersive experiences, the art of visual storytelling, finding joy in creative risks, and insight on establishing an impactful brand.
CAN YOU TELL US ABOUT THE INSPIRATION BEHIND CREATING LUNE 1860, AND HOW YOUR BACKGROUND AS A CREATIVE DIRECTOR AND GRAPHIC DESIGNER INFLUENCED IT’S INCEPTION?
It started when we were living in Toronto and my husband and I kept thinking about all those times in our lives when we gathered with the people we love—like a great conversation that leads to new relationships, or that perfect dinner with friends that may seem casual, but nourishing or seeing family again and passing and sharing food. There’s a moment during every dinner party, where the ‘newness’ has worn off and everyone is on the same familiar ground – conversing, laughing and you’ve completely forgotten the awkward introduction to the person next to you a mere hour ago. It’s an incredibly beautiful fleeting moment that I think everyone should experience and it often doesn’t last but that’s what makes it so special. Shortly after a trip to the pastoral Cotswolds and in awe of the vast countryside and quaint cottages, my husband came across this property and we both saw the potential to create something that would go beyond a cottage or a home. This would be the place where we can build, create and foster those incredibly beautiful fleeting moments for others.
Working in the creative industry for so long, you often develop a need to justify beauty in what you see. We wanted Lune to be the complete opposite. It’s a canvas for everything and for everyone; without justification – only for you and in the way you want to imagine it.
Image: Melissa Sung for Aney Mei Li
IMMERSIVE EXPERIENCES AND VISUAL STORYTELLING ARE CENTRAL TO LUNE’S OFFERINGS. HOW DO YOU ENSURE EACH EXPERIENCE OR STORY YOU CREATE RESONATES WITH YOUR AUDIENCE AND LEAVES A LASTING IMPACT?
With any Lune initiative – such as Piena - our private dinner experience, or Quarter Moon - our creative retreat experience, I try to collaborate and co-create as often as I can with as many people as I can. It’s such a wonderful way to learn and expand what you didn’t know and share what you do know. When you’re surrounded by other creative (and non-creative) people, it humbles you and it forces you to see beyond what’s familiar and in turn, challenges your level of creativity to tell a unique inclusive story that can be celebrated by everyone and leave your guests feeling uplifted and hopefully, inspired.
LUNE’S FOCUS ON REDEFINING HOW WE CELEBRATE MOMENTS IN LIFE IS INTRIGUING. HOW DO YOU CONTINUALLY FIND NEW WAYS TO REIMAGINE AND ELEVATE THESE EXPERIENCES WHILE MAINTAINING AUTHENTICITY ACROSS YOUR PROJECTS?
I have a relentless passion for seeing beauty in the everyday. I don’t see creativity as an endless production of new things—but as a way to reshape and reimagine the things and experiences we already have. It is a process in which the markings by the passing of time are not only preserved but celebrated; to see the familiar in an unfamiliar way including moments shared.
LUNE 1860.
PHASE 06 • The Table
BEING A CREATIVE ENTREPRENEUR OFTEN INVOLVES TAKING RISKS. CAN YOU SHARE A SIGNIFICANT RISK YOU TOOK WITH LUNE THAT PAID OFF AND LED TO UNEXPECTED GROWTH OF SUCCESS?
Lune is and will always be the biggest risk for us. We feel so incredibly grateful to play host to events where family and friends have been reunited, lovers married, and where new ideas get started. To be a part of these gatherings in any small way makes the risk all worth it. We hope Lune will continue to serve as a space for connection and inspiration for many years to come.
WHAT ADVICE DO YOU HAVE FOR ASPIRING CREATIVE ENTREPRENEURS LOOKING TO ESTABLISH THEIR OWN UNIQUE AND IMPACTFUL BRAND IN THE INDUSTRY?
Sue Y Nabi – the CEO of COTY once said “it’s very expensive to look like everyone else. Different requires less money to stand out”. I apply this to everything we do at Lune – right down to how we want people to feel when they are here and the feeling we want them to have after they leave.
INTERESTED IN MORE? FIND LISA MOK AND LUNE 1860 ON INSTAGRAM @lune1860.
ARTICLE HOSTED BY: CANDICE CRISTÓVÃO